Hometown Health Launches Healthy Tracks Health & Wellness Program|
RENO, Nev. (July 1, 2009) – Hometown Health, the insurance division of Renown Health, is excited to announce the launch of Healthy Tracks, a new health and wellness program available to employers. Healthy Tracks is designed to help reduce risk, improve health and increase productivity through empowering clients and their employees to live a healthier lifestyle.
Healthy Tracks uses a third party Web site where employees are provided with a number of tools, resources and information to help support efforts in living a positive lifestyle. Employees have the ability to personalize their Web site by participating in a health risk assessment, online behavior change programs, online webinar programs, quarterly challenges, an integrated incentive point system and more.
After each employer group’s risk reduction opportunities are assessed, Healthy Tracks provides a risk reduction strategy to the employer. Some available options, in addition to the Web site, include on-site classes delivered by Renown Health subject matter experts, on-site biometric screening events and chronic condition management programs. Hometown Health works closely with Renown Health to develop and administer a customized health and wellness program to each participating employer group.
“In an environment where the cost of providing benefits to employees continues to rise, it is important for employers to implement business strategies that control costs and keep moral high,” said Tia Echeverria, health and wellness program coordinator at Hometown Health. “Wellness in the workplace is positioned to have a real impact on business culture. Workplaces are in a unique position to provide health promotion because of worker access, time spent at work and the built-in support structure of this system.”
Echevarria also said that the long term vision for employers who utilized this program is to reduce absenteeism, increase productivity, improve employee moral with reductions in turnover and health care cost containment. According to a study published in the American Journal of Public Health, effective (health and wellness) programs can yield up to a one to five cost-benefit ratio after three to five years. The study also states that health and wellness programs can improve sick leave and absenteeism by 27 percent, improve healthcare costs by 26 percent and improve worker’s compensation and disability management claims by 32 percent.
To motivate employees to participate in the Healthy Tracks program, employers utilize business and incentive strategies that support and promote healthy behaviors. Employers can maximize their programmatic success with effective participation incentives and the development of a wellness culture in the workplace.
“A well designed comprehensive wellness program can generate 80 percent participation or more,” said Echeverria. “Those employees who regularly participate in activities that promote health are more likely to implement personal behavior changes that improve health outcomes.”
Healthy Tracks is available through Hometown Health. To find out more about the program, call 775-982-6955.
 Chapman, Larry S. “The Art of Health Promotion Meta-evaluation,” American Journal of Health Promotion, July/August 2005
Don Butterfield, Director of Communications, 775-690-4208
Daniel Davis, Public Relations Business Partner, 775-691-7308
Nicole Shearer, Public Relations Business Partner, 775-772-5191